GO Jiaju takes you to understand the 30-year change of the home industry - from nothing to excellent
Today, China's home furnishing industry has gone through 30 years of development, and with this 30 years of extraordinary journey, it has created a booming situation in China's home furnishing industry, and at the same time, in the process of gradual development in the past 30 years, it has improved consumers' The living environment of the home has realized the dream of consumers living. After experiencing the “soot-type pollution†of the 18th century and the “photochemical smog pollution†of the 19th century, modern people began to experience “indoor environmental pollutionâ€. Indoor environmental pollution is a serious threat to people's physical and mental health, and this problem has also received widespread attention in the home industry. Subsequently, the concept of “green home improvement†appeared in the home furnishing industry. Relevant departments responded quickly and began to formulate and introduce relevant environmental standards in various sub-sectors of the home furnishing industry, and actively worked hard for people's home health. In addition to the emergence of “green home improvementâ€, in the development process of the past 30 years, the marketing method of the home industry has also undergone earth-shaking changes. The brand has developed from the initial “single fight†to the prevalence of brand alliance. Brand alliances are sometimes called strong alliances, and sometimes called "bringing groups to warm up". No matter what the name is, the alliance model is not only recognized by consumers, but also stabilizes the brand's position in the market. In addition, the rapid development of e-commerce has changed the way consumers consume, and the sales channels of home brands have also changed. From the initial pure offline sales to the development of e-commerce platforms by various brands, and now to the flexible mode of online + offline, the sales channels of the home industry have diversified. With the improvement of people's living standards, consumers have gradually changed from rational consumption to perceptual consumption. Therefore, in addition to selling products, various home brands have begun to pay attention to user experience, and various home experience museums have sprung up. With the development of the times, only practicality can no longer meet the needs of consumers. Personalization, hobbies, and guidance in terms of use are the needs of consumers. Undoubtedly, the home experience museum model is the best way. In the 30 years of China's home furnishing industry, the home furnishing industry has experienced many “firstsâ€. In this process, it has been honed, reformed and innovated, and finally achieved a huge leap in China's home furnishing industry. In this process, people have also been brand new. The way you spend, the new buying experience and the new home lifestyle. Want to know more about the furniture industry, you can pay more attention to GO Jiaju.com.
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